What makes a great sales leader? In many organisations, the process of finding a suitable person for this role, goes something like this; A sales person gains a reputation for being a high achiever, consistently hitting their targets and outperforms their peers. The leadership team takes notice of this, and thinks, “Let’s recreate their magic by promoting them to a sales leader”.
Logically this would seem like a sensible approach, right? Put the high performer in charge of the others. However, in our experience this is a flawed assumption, because great sales people do not automatically make great sales leaders and vice versa. Effective leadership requires a totally different set of skills and behaviours.
So whether you are an experienced, new or aspiring leader in the world of sales, this highly interactive and thought provoking 2 day Sales Management Training course is designed to equip you with the knowledge, skills and confidence to lead and inspire a high performing sales team.
Sales professionals who want to develop their sales leadership capabilities. Whether you are an experienced, new or aspiring sales leader this course is equally applicable to all levels of experience.
This course develops the key skills you need to advance your career.
The Sales & Marketing Academy has been created for sales professionals by a sales professional, it focuses on growing confidence and capabilities, as well as providing participants with a wide range of pragmatic tools that can be immediately implemented within any sales environment.
Within the workshop we cover 3 main modules of sales leadership:
Here we examine the attributes of a high performing sales leader, and through the use of a self awareness assessment and 360 degree feedback gathered ahead of the workshop, participants gain a realistic view of their existing leadership skills and shortcomings, this enables a personal action plan to be created that supports their ongoing development.
Managing others and their performance is a core responsibility of a sales leader, in module 2 we explore how this can be achieved.
Through a series of interactive exercises and discussions we share a variety of techniques for effectively leading others, such as; a collaborative structure for effective goal setting, a powerful tool for identifying the motivational needs of others, coaching and feedback frameworks and a method for confidently addressing under performance.
The final module of the Sales Leader Academy focuses on how to create and sustain a culture of high performance within a team. We share credible research which identifies the common characteristics that can found within a team who performance at an optimum level consistently. Participants reflect on how their team(s) measure up against this, establishing successes and any opportunities for development.
We have a proven track record in helping organisations reduce costs whilst improving performance output. You will be shown first-hand the tools and techniques we use, sharing our experiences across a variety of sectors of what's worked well and what hasn't. You will learn skills to become a leader of change that can drive your organisation or client to become a leaner, innovative and better performing company.
This course develops the key skills you need to advance your career.
